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Starting and Leading Neighborhood Associations

neighborhood associations Whether a beginner or veteran at leading neighborhood associations, you'll pick up some new thoughts here. Most of the page assumes you're starting a new organization, but if you're already knee-deep in your neighborhood group's activities, explore other parts of our very substantive, conversational site.

This page helps you decide on organizational structure--temporary or permanent, simple or elaborate, casual or formal. If you decide to move forward, we'll help you master the essential points. We point out some trivia that people will try to impose on you that really is optional at first.


Usually the organizing idea comes up when someone wants to socialize more with their neighbors or when there are problems larger than one household or pair of households can resolve. On this page, we'll refer to the initial problem or group of problems that cause you to think of starting a neighborhood organization as the "first issue."


Deciding Whether to Start a Group

It takes plenty of energy to begin a neighborhood association, so be sure you really need to do it. Ask yourself these key questions to determine whether a neighborhood association would be likely to succeed:

• How many people are affected by the first issue?

• Are these people resident property owners, renters, business owners, business customers, or institutional stakeholders such as non-profit or faith-based groups?

• How motivated are these different groups to help solve the immediate problem or problems to which your group is reacting?

• If many residents are transient, meaning people don't stay in your community very long (more than 20% turnover a year, for example, is significant), how much effort can you expect from those folks?

• If renters or even fast-turnover homeowners form a large component of the population, are there any special circumstances that would make them likely to help? (Examples might be that the first issue affects them more than it affects long-term residents, or perhaps the "transients" are college students at an institution with an appetite for activism.)

• How passionate about your first issue are those who are likely to help?

• Are you, or someone you know and can identify right now, able to give the new organization the time and leadership effort it will require?

• Are you certain that no existing organization can be redirected or revived to tackle your first problem? Even if you have your doubts about an existing organization's strength, starting a new organization is both work intensive and potentially divisive if there is an organization available that you might work within.

Estimating the time and effort that will be required is a key factor in whether your venture into creating some type of neighborhood or community organization will be time well spent. Factors to consider are:

• Are the people you are working with "joiners"? Do they readily belong to interest-based clubs, faith-based organizations, political groups, civic groups, sports leagues, or organized social activities? If so, your job will be easier than if "people stay pretty much to themselves."

• Do neighbors have at least a passing acquaintance with each other already? If not, the first activity needs to include a getting acquainted component.

• Is there trust in the community, which will make your job will be easier, or is the community divided into factions or riddled with crimes that make people suspicious of one another?

• Is the "first issue" compelling? In other words, regular gunfire may be more compelling than noise from boom boxes.

• Is the "first problem" something that people will be at least slightly optimistic about solving? People often feel totally helpless to stop regular gunfire if that activity is gang-related or drug-related, as seems likely. So they may be too cynical or too fearful of becoming involved, even though the issue is enormously compelling.

• Is there a history of failed attempts at starting an organization, whether temporary or permanent? If there have been four fizzles in the last five years, your chances of success are low.

• Is there enough discontent to inspire loyalty to an organization? In suburban settings that are idyllic, except for one or two issues, people are simply too content and too busy to devote energy to resolving one or two problems that may seem minor or too difficult to solve.

• Is there a natural, comfortable, and neutral meeting place? If so, it will be easier to convince people to attend meetings.


Starting a Second or Third Neighborhood Association


What happens if you want to set up a rival neighborhood association or community organization where one already exists? Perhaps the existing organization is stale and boring, and you long for action. Or the existing organization has burned its bridges with City Hall, and you feel it will never be effective.

Try not to form a rival organization simply because you are a personal or political rival of the leader of the other organization. Think of your community first. But a new organization is preferable to an ineffective one.


Inviting Neighbors to Organize

Now that you have estimated whether this is an easy project or a difficult project, take a hard look in the mirror and see if you have what it takes to begin this project by yourself. If you have done something similar before, and have confidence you can do it again, by all means, just start. If not, better find some helpers.

Strategize about whether you are initiating a brief campaign or a permanent organization. The longer the life of the organization you want to create, the more effort you want to devote to building potential supporters into a committee that will make the first invitation. Make it widely representative of the types of people you would like to see involved.

If you are threatened with a bad development now and will need to plan how to fight city hall in the next month or so, it's better to risk being perceived as egotistical to get the ball rolling quickly.

To invite people to the first meeting, make some flyers, knock on the doors, or put out the phone calls. State your best case first--what is the most urgent problem, excluding things over which people may feel completely powerless. If you have the budget, obviously you could do a mailer to each home. This may be the most realistic strategy in rural areas.

Keep the problem statement simple; a list of 25 issues won't attract as many people as a list of 3 issues that seem the most widespread and obvious in their effects.


Conducting Neighborhood Meetings

Be sure that the meetings are orderly. Be clear about who will preside over the meeting. The presiding person needs to encourage only one person speaking at a time, discourage side conversations, indicate some likely flow of the meeting, and politely interrupt people who talk too long.

The chairperson also should command enough respect to call an end to unproductive discussions by postponing them to a future time, simply saying that enough discussion has occurred and calling for a vote, or assigning the matter to a committee.

It's useful to prepare an agenda for each meeting. It gives the president a bit of permission to gently move the meeting back on course if topics not ripe for discussion or decision making are wasting time.

The most important point about an agenda is to try to set up a correct expectation about whether something on the list is an action item where a decision is expected, a discussion, or a brainstorming. Select verbs that say what you mean.


The First Meeting of Your Neighborhood Group

If people are generally not acquainted with each other and you expect a small turnout for the first meeting, going around the room to invite everyone to respond to an ice breaker question is appropriate. This question might be "How did you come to live in this neighborhood?" or "If you could wave a magic wand and change one thing about the neighborhood, what would it be?"

If your neighborhood association is short term and single issue-driven, the get acquainted question is to ask people how they feel about or heard about the issue.

For the first meeting and every subsequent meeting, try to have an ideal outcome of the meeting in mind. Whether or not you share this outcome with the group depends on its nature. It could be a decision-making outcome or process outcome. For example, if you have a process outcome, such as "Everyone will feel they have an opportunity to speak about the crime problem if they want to," you can share that with the group at the beginning of the meeting.

At the first meeting, be sure to discuss how others perceive the first issue. Give people who differ time to express themselves. Secondly, discuss whether a permanent or temporary group seems most appropriate.


Expectations for Early Meetings

After the first meeting, now what? The second meeting typically has one of two results: (1) if your first meeting was underpublicized but the cause is popular, you will have a good percentage increase in attendance, or (2) if you saturated the area with news of your first meeting, and you had a great attendance, the second meeting will reflect how worthwhile people felt the first meeting had been.

(We should admit that if your first meeting was terrible, you might not be forming a neighborhood association after all.)

This "second meeting" picture is likely to carry over from meeting to meeting for the first several meetings. Your attendance will be steady and stable only when the cause is "right-sized" in terms of being slightly challenging but not overwhelming, and/or when the socializing becomes pleasant enough that people come just to interact with neighbors.

Our next most important observations about meetings include:

1. Food and drink certainly help attract a crowd.

2. Keep the meeting a reasonable length, not more than an hour and a half.

3. To deal with a few people dominating the meeting, rely on the group. When the dominator comes up for a breath, the leader can say quickly, "And what do the rest of you think?" If this doesn't work, you'll have to impose time limits per person.


The Balance Between Community Assets and Community Problems

A neighborhood organization involves setting up a delicate balance between a real problem and hope for a solution. Although realistic hope is important, don't underestimate the extent of real threats and problems.

Pay attention to the opinion of professionals in urban issues, community development, housing, rural development, or whatever is appropriate in your case. If they are pessimistic about your chances, ask "why" to every pessimistic assertion they make. Just as individuals often defy the odds, so do communities.


Neighborhood Officers

The number and type of officers needed varies widely. You need a president or chairperson, or co-presidents if you want to split the work. If you choose shared leadership, make sure the two persons like each other and that there is a clear division of duties. Otherwise you will end up with half a president instead of two.

But whether you need a vice-president, secretary, and treasurer depends on your game plan. You don't need a treasurer until you have money, and you don't need a secretary until you want to write letters or take minutes. Sometimes the secretary is called the recorder. If you did not elect a vice-president and the president needs to be absent, you can either change the meeting date or ask someone to substitute on a one-time basis. Just think before you act automatically.

Consider the term of office carefully too. If you are a new neighborhood association, you may want to ask for only a six-month commitment, which allows graceful replacement of those whose enthusiasm cools.

In urban neighborhoods, it is often very effective to have a block-level structure under the main neighborhood association. These block captains, as they frequently are called, can be a point of contact for the neighbors who have questions about the organization, complaints that the organization might take up, or intelligence for the group.


Naming Your Organization

You will need a temporary or permanent name for your neighborhood association. Always. "Citizens Against More Commercial Zoning" always scares City Hall more than just a group of neighbors. Sometimes this is straightforward, and if the name of your neighborhood is well-established, you should probably use "XYZ Neighborhood Association." If you want a little more sizzle, conduct a brainstorming session with the entire group or with a smaller group.

If the name of your neighborhood is not established and people call it different things or have never conceived of your particular boundaries as a neighborhood, your problem is more difficult. First work on naming and defining borders for the neighborhood, and then find a name for the neighborhood association.


Neighborhood Group Membership

At some point the question of membership will be raised. Will everyone who lives in the community automatically be a member of the neighborhood association, or will they have to sign up? You can offer free memberships, if your goal is simply to have names, addresses, e-mails, or phone numbers so you can communicate better. In this event, feel free to ask households for demographic or other types of information about themselves that would be useful to the community, and be sure to give them a membership card or some other token of appreciation for joining. If you can offer a perk, such as a discount at a local business, so much the better.

If you want to offer memberships with dues or a requirement for service or some other type of non-monetary contribution, that certainly is legitimate as well. You might have an associate membership for those who won't pay dues for your neighborhood association.


Budgets for Neighborhood Associations

If you collect dues, spend them productively. You should have a written budget, whether you are strict about observing your budget or regard it only as a guideline or spending plan. In the beginning, you can have the membership vote on all or most expenditures before you adopt a formal budget.

Usually when finances become predictable, officers are allowed to make spending decisions for small amounts of money.


By-Laws and Incorporation

Sooner or later, someone will suggest writing by-laws. Leaders need to decide if the group is mature enough to determine what the neighborhood association by-laws should be.

At the most basic level, by-laws state the name and purpose of the organization, its mailing address, list the officers (not by name, by office), and tell how the officers are selected, for what length of time they serve, and the duties and powers of each office.

If there is a board of directors, the number of directors, how they are selected, how long they serve, and whether their terms are staggered is specified. By-laws also describe how one becomes a member. If there are to be dues, the by-laws may say the dues are set by the neighborhood association or by what process, and how often they may be changed. Also the by-laws may state how often meetings are held or a minimum number of meetings per year.

Incorporating a neighborhood association implies permanence. Most neighborhood associations will be non-profit corporations. This does not mean that the group cannot make a profit on an individual activity; it does mean that the purpose of the association is not to make a profit. Profits can be held indefinitely and allowed to grow through investments, but the non-profit purpose must be stated clearly in the articles of incorporation.

A neighborhood association can exist for a long time without incorporation, but incorporating offers the same advantages to community associations that it offers to a business: officers probably will not be sued as individuals, if you have form a non-profit corporation your "profits" from a carnival cannot be taxed, and so forth.


Mission and Vision Statements

Somewhere in the process of figuring out officers, membership, by-laws, and incorporation, if your neighborhood association includes members of the business community, someone surely will suggest that the group needs a formal mission statement or vision statement, or both.

Some experts try to distinguish between a mission statement and a vision statement, but for neighborhoods, it isn't worth the effort to argue with someone who has a strong preference for which one you have, and strong ideas about which is which.

Nevertheless, a good galvanizing statement is one that is specific about what is to be done and when. For example, "to put a man on the moon in this decade and return him safely to the earth." Or "to reduce violent crime by two-thirds in the next two years." Or "to convince City Hall within the next year to install a rain garden in every block."


Single-Issue or Campaign Organizations

If the solution to your issue is not readily apparent, you will need to take the time and effort to determine (a) the causes of the issue, (b) whether the causes are larger than your organization can hope to stem, (c) possible solutions that have been effective in other places or times, and (d) a visualized positive outcome.

Build up the outcome or the goal, making it as specific as possible so that the neighborhood association can really visualize it. Examples of a specific goal with a visual component are:

• Our neighborhood would be so safe that people would take walks in the neighborhood after dark again.

• Every storefront would be filled with a customer-oriented business.

• Every vacant residential lot will be developed into a new residence.

• Every person in the neighborhood who wants to work will be employed.

Notice that the goals need not be entirely "realistic"--they may be idealistic as long as they are not laughable. It is probably not realistic that there will never again be a code violation in your neighborhood, but that goal also would be fairly easy for people to picture.


More Resources

An organization of neighborhood associations in the U.S. is Neighborhoods USA. A premiere organization that offers excellent training to both member and non-member group representatives is NeighborWorks(R) America. Keep checking our website too. Resources for neighborhood associations are growing quickly. Leaders should look at our pages on nonprofit board development and what is called SWOT analysis or strategic planning. Excellent training and programs about community dialogue are available through Everyday Democracy.

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